Management for top earners

What should a top earner expect from an agency?

If your page already earns well, you do not need the basics explained. You need people who can take real work off you without putting what already works at risk, and who can show you, in numbers you can check, what they changed and why.

That means a team rather than one busy manager: growth and promotion, content and pricing, inbox support and account admin, each with someone responsible for it. It means a written plan you approve, a plain-English report every month, and honest advice, including when something is best left alone.

The standard to hold any agency to:

• The account, the login email and the payouts stay yours.
• Every change is planned, tracked and reported, so you can see what it did.
• Your limits and how approvals work are in writing before anyone starts.
• Commission, and what it is worked out on, is agreed in writing before you sign.
• You can leave on terms you read before you signed.
• Nobody promises you a set income.

How do you protect what I have already built?

Before we change anything, we look at what already works: where subscribers come from, what they renew for, what sells and how your inbox runs. The starting numbers go into your plan, so every later change is measured against where you actually started.

• One change at a time. Pricing, promotion and messaging tests run separately, so we can see what each one did and undo it if it does not help.
• Nothing goes out in your name without your approval, and every price change is agreed with you first.
• Security first: two-factor authentication on your own device, the least access we need, and a clear record of who can see what.
• Leak monitoring and copyright takedown requests, with an honest report on what was and was not removed. See what to do if your content is leaked.
• Your stage name, privacy settings and anything you never share are written into your limits.

How is commission agreed?

We charge a fair commission on what your page earns, so we only do well when you do. The rate, and whether it is worked out on gross or net earnings, is written into your agreement before you sign and is never changed without your agreement.

Every monthly statement shows the earnings, the platform fee and exactly how the commission was worked out, so you can check each figure yourself. Payouts go straight to you from the platform and never pass through us.

We do not publish a rate, because it belongs in your agreement rather than on a price list. When you compare agencies, compare what each rate is worked out on and what it covers, not just the percentage. Our guide to agency commission and commission calculator show how.

Do I keep control of my account, pricing and limits?

Yes. The account stays in your name and with your email address, you keep the login and two-factor authentication, and you can change your password or remove our access whenever you choose.

• Pricing: every price change is agreed with you first.
• Posts and captions: nothing goes out in your name that you have not approved.
• Messages: everything happens inside your account, so you can read every conversation, and anything unusual comes straight to you.
• Limits: what you will and will not do goes into your agreement, and anything outside it comes back to you to decide.

If you do give hands-on access, our guide to sharing account access safely explains how to keep it limited and easy to take back.

What do you need from me?

Less than you might think, but a few things only you can give.

• An honest picture of the page: what earns, what you enjoy and what you are tired of doing.
• Your limits, in detail, so they can be written down properly.
• Access to your numbers, through your platform’s own tools or statements, so we measure from a real baseline.
• Your content. You create it and you own it; we help plan it so shoots take less of your week.
• Approvals on a timetable you choose, so nothing you need to sign off sits waiting.
• Confirmation that you are 18 or over. We only work with adults, and we check.

How do I leave if it is not working?

How long the agreement runs, how much notice either side gives and what happens when you leave are all in writing before you sign, and we walk you through them on the call. There is no hidden lock-in.

When you leave, we remove our access, hand back anything we set up for you and send a final statement. Whether any commission applies after you leave is set out in the agreement before you sign, so there are no surprises at the end. How our agreement works covers each part, and our guide on how to leave an agency explains what to check with any agency.

Is an agency worth it if you already earn well?

Sometimes, not always. It can be worth it if the time you get back, and what a team can improve, outweigh the commission. It may not be if your page already runs smoothly, you enjoy doing the work yourself, or you only need help with one thing.

Work it through with real numbers: the hours you spend on promotion, messaging and admin, what that time is worth to you, and what the commission would cost at your current earnings. Our guide on whether an agency is worth it walks through the maths, and the free review with your application gives you a second opinion either way.